A PORTFOLIO of selected content deliverables prepared by VSN Strategies on behalf of clients. Download freely. GUIDEBOOK Power Up Your C-Store Four Dynamic Actions for Customer-Driven Pricing, Promotions, and Loyalty. Prepared for Clear Demand in 2018 RESEARCH ANALYSIS Next Generation Loyalty Get it Right in Food Retail. Prepared for Precima in 2018. WHITE PAPER Personalization That Works 5 Keys to Grocery Shopper Engagement. Prepared for I.Me.Mine Digital, 2017. WHITE PAPER Handbook for Wireless Dealers 8 Essential steps to Increase Profits and Stay Competitive. Prepared for iQmetrix in 2017 VSN GOLD PAPER Click. Confirm. Collect Online Grocery Requires Inventory Science to Truly Deliver on Shopper Expectation. Prepared for Itasca Retail in 2017. INDUSTRY RESEARCH Big Data in Marketing Survey Contributed chapter in The Little Book of Big Data, Shopper Technology Institute, 2014. WHITE PAPER The Conversion Advantage Actionable insights for retail with visual customer intelligence. Prepared for LighthausVCI in 2012 VSN GOLD PAPER No-Compromise Store Replenishment Five Keys to Keeping Your Inventory on Target. Prepared for Itasca Retail in 2016. VSN eBOOK nextGEN of Merchandising & Marketing Customer insights at the Point of Decision. A 2009 eBook for DemandTec. VSN GOLD PAPER Manage Your Price Image for Strategic Advantage Third installment in the "Business Insights" series VSN prepared for Khimetrics in 2005. WHITE PAPER Science Meets Assortment Optimization Tune the Mix to Local Demand. Prepared by VSN for DemandTec. RESEARCH PAPER The Shoppers' Perspective A groundbreaking behavioral segmentation study for consumer products. Prepared for Dial, div. of Henkel Consumer Goods. FEATURE ARTICLE VSN Shopper Media Survey In-Store GRPs are good but ROI is better. Original article summarizing VSN industry research, from Marketing@Retail Magazine. WHITE PAPER Delivering on the Multichannel Promise VSN Strategies original white paper on multichannel retailing. WHITE PAPER Navigating Pricing Turbulence CPG manufacturers take a more strategic approach to pricing. For Symphony IRI Group. WHITE PAPER The Power of Discovery In-store “discoverable media” deliver shopper-friendly solutions and expand perceived choice. For Shop To Cook. WHITE PAPER Continuous Category Management Prepared for a consortium of The Partnering Group, Interactive Edge and Armature, Ltd. POSITION PAPER ISI Sharegroup Exec Summary This "Working Paper" prepared for the In-Store Implementation Sharegroup launched an ongoing industry dialog. Clients Expert Storytelling Expertise
